REYUP

Brand Identity Renewal

SEP, 2023 - NOV, 2023





Raise your body up


The Reyup Reconditioning Center is the only reconditioning center in the country that helps the body
recover sustainably and return to daily life through solving fundamental problems in the body.
We have developed a brand identity that focuses on creating a true reconditioning unique to Reyup,
moving away from the medical and fitness-oriented stereotypes that are already prevalent in the market
and finding the meaning of life through freedom of the body.






Reyup

Brand Identity Development


Sam Seoul

Executive Director | Changho Lee

Creative Director | Jiwan Kim

BX Designer | Jiyeon Woo, Jayong Jung

Concept | Yoseb Kang, Yongwoo Jeon, Jooli Song

Motion Designer | Hyeonju Bae, Taeeun Um


Reyup Reconditioning Center Corp

CEO | Eunjoo Ha


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